Best Analytics Plugins for WordPress Ecommerce Website

  • 5 minutes
wordpress analytics plugin

As a marketer, blogger or an entrepreneur, you want maximum impact of traffic for your ecommerce website. Without measurement tools, it is very difficult to assess which one of the products or categories are performing best in comparison to others.

Google Analytics and Google web analytics are the best analytics plugins for WordPress, they help in adding tracking code for each and every page of the website. Platform navigation is bit difficult but Google academy even teaches you.

Implementing tracking code on a website may seem daunting. However, there are plenty of Google Analytics WordPress plugins in the market. So, there is no need of writing a functional code for the plugin workability.

Monster Insights

Monster Insights monitors and report features right from your WordPress dashboard. Also, it is one of the popular and best analytics plugin for WordPress. It has over 1 million active installs.

In order to run this plugin on your website, link and authenticate Google Analytics with MonsterInsights. It has two versions, Lite and Premium.

In Lite version, check your overview report from admin dashboard. Average sessions, bounce rate, top referral sources, check outbound links and average page views are some of the features in this version.

In Premium version, advance tools are present with boosted features. Custom dimensions, custom post types, form tracking and more are in the advance version.

Google Analytics Dashboard WP (GADWP)

A free analytics WordPress tool is feature rich and a technology partner of Google Analytics. This means, you can rely on this plugin for reporting and tracking.

Tracking code on each page of the website gets integrated automatically. Key stats from WP dashboard features in the widget report of the tool.

Primary benefit of this tool is real time tracking. Just from the comfort of your dashboard, you can see, how many users are currently on the website, which channels users use, specifics of traffic source.

You can view the stats of your blog from front-end. Yes, this is also possible through this plugin.

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